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PepsiCo Cut Its 2026 Profit Forecast, a Downgrade Made Despite a Tariff-Refund Boost

PepsiCo beat Q3 estimates and cut its 2026 profit outlook. Tariff refunds supplied four points of profit growth while North America snack profit fell 13%.

Overhead view of printed earnings pages on a wooden desk with bags of Lay's and Doritos, a coffee cup and a tablet showing the PepsiCo logo

PepsiCo beat third-quarter estimates on Thursday and cut its 2026 profit forecast anyway, and the results filing shows the quarter’s profit growth was bought with a tariff refund rather than earned selling snacks.

Here is what the documents establish:

  • Revenue was $25.27 billion, up 5.6%, and core earnings came to $2.34 a share, both ahead of the $24.96 billion and $2.29 analysts expected.
  • Core operating profit rose 3%. The filing credits that to productivity savings, pricing and “a 4-percentage-point favorable impact of tariff refunds.”
  • Core operating margin contracted 35 basis points.
  • PepsiCo Foods North America, the Frito-Lay and Quaker business, posted flat revenue and flat volume, and its operating profit fell 13%.
  • Core EPS growth guidance for 2026 dropped to 2.5% to 3.5%, from the low end of 5% to 7%. In constant currency it is now 1% to 2%.

Do the subtraction the press release leaves to you. Take four points of refund out of three points of growth and the underlying business made less operating profit than it did a year ago. The beat came from a one-time check. This year’s tariff refunds stem from the emergency-powers duties the Supreme Court struck down in February, which means money flowing back to PepsiCo this year will not flow back next year.

That matters because the investors cheering the beat are the same investors who were promised something specific. On December 8, PepsiCo announced its plan after talks with Elliott Investment Management, the activist that built a roughly $4 billion stake, and the plan committed to “at least 100 basis points of core operating margin expansion in aggregate over the next three fiscal years.” Ten months in, core margin was down 15 basis points over the first half. Thursday’s quarter took off another 35, with a refund in the numbers.

The centerpiece of that plan was affordability. In February PepsiCo cut prices by up to 15% on Lay’s and Doritos. The filing’s verdict, translated out of investor-relations English, is that the cuts worked on share and failed on money: North America convenient foods revenue “improved sequentially, reflecting savory snacks volume growth and volume market share improvement, offset by lower effective net pricing.” More bags moved. Total division volume still came in flat, and the division’s profit dropped by an eighth.

Management did not pretend otherwise.

“In North America, we remain committed to improving growth and core operating margin. However, it is taking more time than we planned.”

Steve Schmitt, PepsiCo chief financial officer

Chief Executive Ramon Laguarta’s answer, in the filing, is that “additional structural cost reduction actions are being identified and will be implemented in the coming months” to fund investment and offset rising input costs. December’s plan had already closed three manufacturing plants and set out to cut nearly 20% of US product lines. Structural cost reduction at a company this size usually means more of the same, and the new cuts arrive alongside price increases PepsiCo recently announced on some US products. Shoppers got the February discount. They are now getting part of it taken back.

The market, so far, is reading the headline. The stock closed Wednesday at $123.73 and was trading near $126 before Thursday’s open, up about 1.8%.

Our read is that the guidance cut is the honest number in this release and the beat is not. A company that needs a court-ordered refund to show any core profit growth in its biggest market has not turned that market around, and the price cuts that were supposed to start the turnaround have so far bought share at the direct cost of profit. The cuts were the right call for customers squeezed by years of snack price increases. PepsiCo’s problem is that it promised Elliott margin expansion at the same time, and one quarter at a time the filings are showing it cannot deliver both.

The next test arrives in February, when PepsiCo guides 2027 without a refund to lean on. If North America profit is still shrinking then, the 100-basis-point promise is gone, and Elliott will want to know why.